Area of expertise

Society & Opinion

We follow the changes in the political opinion

For over 25 years Demoskop has followed and analysed the changes in the political opinion. In which group does the political parties find the strongest sympathy.

Demoskop analyses continuously the populations view on a number of values and problems in the society. Which groups has the strongest views and why?

Municipal Politicians is key target group and their views are analysed in the yearly Politicians Panel.

Building of the society from both economic and social views

Demoskop has for a long time done research regarding views of the physical building of the society. For example about projects of building housing, public places, energy solutions and infrastructure. The studies involves both the general public and local decision makers. The Political Panel is an important instrument for this.

Contact persons

Peter Santesson

Head of Public Opinion Analysis / PhD

Opinions- och väljaranalys, samhällsanalys, attityd- och värderingsfrågor

Karin Nelsson


Opinions- och väljaranalys, samhällsanalys, attityd- och värderingsfrågor

Carin Wegenius

Senior Consultant

Varumärke och kommunikation, läsvärdesmätningar, kundundersökningar, segmenteringar, arketypsbeskrivningar, business to

Per Hörnsten

Senior Advisor

Rådgivning och analys inom opinion och värderingar, kommunikation, kund- och organisationsutveckling

Anders Lindholm

Senior Advisor

Opinionsanalys, politiska processer, public affairs, livsstil, vanor, värderingar