About us

We will help you to succeed, through a better understanding of people

Demoskop is a fact based agency providing insights and recommendations to our clients based on high quality data and advanced analytics. We have a complete understanding of people, their values, attitudes, opinions and actions.

Our expertise is in public opinion polling, election polling, branding and communication, finance, sustainability and other data-driven research. We do not take policy positions.

We work very closely with our clients as partners and see that it gives them a business benefit that others have a hard time giving.

Demoskop was founded in 1989 and merged with Inizio in 2019. We collect data in many different ways, more and more digitally, and share our insights in the format our clients request, often in dashboards and in real time. Our clients are facing complex challenges in a world undergoing massive change. And to analyze, understand, explain this, is where our focus lies. Our clients are the best, and we’re proud of every one of them. They have high demands and expectations, and we do everything we can to meet them. We inspire, inform and work closely together to create strategies and help our clients to improve their businesses. We would love to work with you as well!